What a concept .   Be Prepared.  It is so important .  Now that anybody can record anything in their bedroom there is an ocean of muck to wade through.  Which calls on you, the creator, to be better than ever.  To be more honest.  To be more fun.  To be more dedicated.  Young artist must heed the words of a truly seasoned and savvy pro like Tom Robinson and not only stand out but seize the incredible opportunities right in front of their faces every day.  Dig deep.  Write the best. And then promote persistently and be as clever as you can  and you will succeed.